2021 Goals

Alex Ortiz
3 min readDec 27, 2020

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As 2020 comes to an end, let’s talk about 2021 goals. I plan on getting started on December 28, 2020. Why, well because my planner starts on that day and my OCD is telling me I need to start on page one.

I’m going to be focusing on 5 things in 2021. 4 of these things are business/work related and the 5th one is strictly personal.

YouTube

My biggest goal for 2021 is to grow my YouTube presence. Up until this point, we’ve been focused on making Scratch tutorials, but in 2021, we are going to expand to other types of tutorials. When we originally set up Apetech Tutorials, we always intended to make it a multi topic tutorial channel. As such, we’ll be rearchitecting our Scratch tutorials to line up with the following objectives:

  • AP Computer Science Curriculum based videos.
  • Scratch Videos based on grade level (elementary, middle school, and high school)

In addition to Scratch, we’ll be venturing into new areas related to STEM. We’ll be doing more tutorial videos on Micro:bit and Makey Makey. We could do a lot more, but focusing on just Scratch, Micro:bit, and Makey Makey is going to allow us to create valuable tutorials that have a direct impact on the educators trying to utilize this technology in their classrooms.

Podcast

On the podcast front, I plan on continuing my efforts in the cyber security world. I’m going to be focusing on three main target audiences and pivoting my podcast around those topics.

  • First, I’ll be focusing on creating valuable content for small business owners.
  • Second, I’ll be focusing on creating valuable content for everyday stewards of the internet.
  • And finally, I’ll be focusing on creating valuable content for students.

Blogging/Writing/Courses

I’ll be writing 3 books/courses in 2021. I’ll also be focusing my blog posts to these topics as well. There will be many blog posts that will all feed into my books and courses. The topics are:

  • Jira Execution
  • Technical Program Management
  • STEM Book (Based on the topics/tutorials from YouTube)

Apetech LLC (Freelancing/Consulting)

I started an LLC in the Summer of 2020. I haven’t really done anything with it because both my wife and I have full time jobs that don’t really give us too much time to work on it in a way that I think would benefit my customers. In 2021, I’m going to start venturing into some minimal freelance work that I can finish/complete over the weekend. I’m going to start out super small as I don’t want to over commit, but meaningful enough that if I can grow something, I’ll try to fuel the fire. I’m going to start out with reaching to local businesses in my community and also posting to upwork and fiverr.

Weight Management

I’m pretty tired of weighing over 200 pounds. 2021 has to be the year where I finally tip the scale in my favor. I’m getting a Fitness+ membership and I’m building a mini home gym in my garage. Weather permitting, I’ll be running/walking a lot more as well.

Conclusion

Those are my 5 areas of focus for 2021. I have many other things I’ll be working on in 2021, but I’m going to try to keep my focus on just those 5things. Once I grow each of those, then I can afford to spend more time on my other ideas. But currently, I feel like I’m just thinning myself out that I don’t actually make any traction. So, in 2021, I’ll be trying to get traction on these things and put all my time and energy into just these things. Wish me luck! If you want to stay up to date with my journey, please make sure you follow me here on Medium and on all my other social media places which can be found in my profile description.

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Alex Ortiz
Alex Ortiz

Written by Alex Ortiz

I talk about Atlassian tools (Jira, Confluence, Bitbucket). Follow me on other platforms for all your Atlassian needs: https://linktr.ee/apetech

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